1. Introduction

Serene Naturopathic Doctors and Doulas (“Serene Clinic,” “we,” “us,” or “our”) is committed to protecting the privacy of our patients, website visitors, and clients. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our website (sereneclinic.ca), book appointments, or receive our services.

By using our website or services, you consent to the practices described in this Privacy Policy.

2. Information We Collect

2.1 Personal Information You Provide

We collect personal information that you voluntarily provide to us, including:

• Full name, date of birth, and contact information (phone number, email address, mailing address)
• Health history, medical conditions, medications, and health-related information
• Insurance information and billing details
• Information submitted through our website contact form or appointment booking system
• Communications you send to us by email or phone

2.2 Information Collected Automatically

When you visit our website, we may automatically collect:

• IP address, browser type, and operating system
• Pages visited, time spent on pages, and referring URLs
• Cookies and similar tracking technologies (see Section 7)

3. How We Use Your Information

We use your personal information to:

• Provide naturopathic, doula, acupuncture, and related healthcare services
• Schedule and manage appointments
• Communicate with you about your care, appointments, and inquiries
• Process billing and insurance claims
• Comply with legal, regulatory, and professional obligations
• Improve our website and service offerings
• Send relevant health information or clinic updates (with your consent)

4. Disclosure of Your Information

We do not sell, rent, or trade your personal information. We may share your information only in the following limited circumstances:

• With other healthcare providers involved in your care, with your knowledge and consent
• With laboratory and diagnostic partners (e.g., Lifelabs, Rocky Mountain Analytical, In Common Laboratories) as required to fulfill requested testing
• With our appointment booking platform (Jane App) and other service providers who assist in clinic operations, under strict confidentiality agreements
• As required by law, court order, or regulatory authority
• To protect the safety of a patient or the public where required or permitted by law

5. Health Information and PHIPA Compliance

Serene Clinic complies with Ontario’s Personal Health Information Protection Act (PHIPA). Your health information is treated as personal health information and is collected, used, and disclosed only for purposes related to your care, or as otherwise permitted or required by law.

You have the right to access, review, and request corrections to your personal health information held by our clinic. To make such a request, please contact us at serene.healthclinic@gmail.com.

6. Data Storage and Security

Your personal information is stored securely using industry-standard safeguards, including:

• Secure, encrypted electronic health record systems
• Access controls limiting information to authorized personnel only
• Regular security reviews of our systems and practices

While we take all reasonable precautions, no method of data storage or transmission over the internet is completely secure. We cannot guarantee absolute security of your information.

7. Cookies

Our website uses cookies and similar technologies to improve your browsing experience and analyze website traffic. Cookies are small files stored on your device. You may disable cookies through your browser settings; however, some features of our website may not function properly as a result.

8. Third-Party Links

Our website may contain links to third-party websites (such as our booking platform, Jane App). We are not responsible for the privacy practices of those websites and encourage you to review their privacy policies independently.

9. Retention of Information

We retain your personal health information for a minimum of ten (10) years from your last visit, or as otherwise required by applicable law and professional regulatory standards.

10. Children’s Privacy

Our services may be provided to minors with the consent of a parent or legal guardian. We collect information about minors only as necessary to provide care and with appropriate consent.

11. Your Rights

Subject to applicable law, you have the right to:

• Access the personal information we hold about you
• Request correction of inaccurate information
• Withdraw consent for certain uses of your information
• File a complaint with the Information and Privacy Commissioner of Ontario

12. Changes to This Policy

We may update this Privacy Policy from time to time. The updated version will be posted on our website with the revised effective date. Continued use of our website or services after changes are posted constitutes your acceptance of the updated policy.

13. Contact Us

If you have any questions or concerns about this Privacy Policy or how your information is handled, please contact us:

Serene Naturopathic Doctors and Doulas

Website: sereneclinic.ca

Email: serene.healthclinic@gmail.com

Location: Toronto, Ontario, Canada